AUTOCONTROL has launched a campaign on LinkedIn to celebrate its 30th anniversary, an initiative that highlights AUTOCONTROL’s commitment to its mission: to serve as a trusted network that supports responsible advertising for its members. The «Jump with Network» campaign symbolizes AUTOCONTROL’s role in supporting the advertising industry’s commitment to responsible advertising.
This campaign is being developed pro_bono with the collaboration of our partners: BBDO Contrapunto is designing the campaign, Dentsu is developing the media planning and Google is helping us with the diffusion. The campaign will be disseminated through specialized digital media and the association’s digital platforms.
The initial numbers from the campaign launch are very promising, with over 4,000 video plays on LinkedIn and over 2,300 on Instagram. In addition, our partners have left over 70 comments showing their support for the campaign and AUTOCONTROL’s mission.
In parallel with the campaign, a landing page was launched to provide more information about AUTOCONTROL’s work and to encourage companies interested in our mission to contact the association.
We invite you to view, share, comment and express your support for the self-regulatory work we promote to ensure honest, legal and truthful advertising.